The first relevant fact is that SEO can provide the best value spend of any on-line marketing.

The second is that online advertising can provide the best value spend of any form of advertising.

We have heard from our clients that Google pay per click (PPC) is costing thousands of pounds per month. Or worse still yellow pages is requesting tens of thousands for a local advert with no leads promised. Or BT has launch a new PPC service which would cost tens of thousands to join again without any promises.  Compared to these and any other form of marketing, SEO can be extremely cost effective.

SEO fees tied to your success 
It is difficult to provide even a ballpark figure for the costs of a SEO strategy for an average business as it all depends on the requirements and complexities of the task.  If you have a dynamic shopping cart with hundreds of products which has been poorly constructed, and are also in a competitive area then it can get challenging.

However the real question should be not how much will it cost but what is the cost – benefit.  And this is where Microswift  can really score, as we provide professional SEO services which are tied to gaining top 10 results. This is extremely unusual in the SEO world but we have the expertise and experience to guarantee results.  We can even tie our fees, to SEO success in terms of additional traffic.